The Romanian automotive industry, an essential pillar of the national economy, is facing a notable setback at the end of 2025. According to the latest data provided by the Romanian Automobile Manufacturers Association (ACAROM), passenger car production recorded a decrease of 2.48% in the first 11 months (January - November 2025) compared to the same period of the previous year.
During this period, a total of 505,859 cars left the gates of the Dacia factories in Mioveni and Ford Otosan in Craiova, compared to the 518,744 manufactured in 2024. This difference of almost 13,000 units makes reaching a new annual production record, after the one set in 2024 (560,102 units), practically impossible.
November brought a small sign of stabilization, with production being almost identical to that of November 2024, with a total of 51,904 units.
It is important to note that, although there was a decrease at the cumulative level, the pace of decline moderated significantly throughout the year. After a decrease of about 11% in the first three months, caused in part by the preparation of production lines for the new models, the plants entered a straight line, recovering part of the initial gap.
The decline in local production is not an isolated phenomenon, but reflects trends in the European automotive industry:
Competition from China and the Electric Transition: European manufacturers face fierce competition from Chinese brands and an electric vehicle market whose sales have not reached the expected level.
Costs and Flexibility: High energy and labor costs in the EU are putting pressure on manufacturers, who are demanding greater flexibility in EU policies, especially in the context of the transition to zero-emission vehicles.
However, factories in Romania are preparing their ground for the future, focusing on new launches:
At Dacia, production preparations for the new Bigster model have begun.
At Ford Otosan Craiova, production of new electric models has begun, as well as electric versions of existing models (e.g., Puma).
What can we expect for the end of 2025?
Given that 505,859 cars were produced in the past 11 months, and the record production in 2024 was 560,102 units, to match that record would require production of approximately 54,243 cars in December. This is highly unlikely to happen, as December traditionally includes more holidays and technological shutdowns than a typical month. Therefore, total production in 2025 will be below the 2024 record, most likely around 550,000 - 555,000 units (an estimate based on production similar to previous years, but slightly below the pace needed for a new record).
The decline in 2025 appears to be temporary and caused by specific factors, including the alignment of production lines for new models.
Stabilization and Growth: With the entry into full-scale production of new models (such as the Dacia Bigster and the new Ford Otosan electric vehicles), a stabilization and return to growth in automotive production is anticipated in 2026.
Focus on Electric and Export: Romanian automotive production remains strongly export-oriented (over 90%) and will continue to adapt to the demands of the European market, with a growing focus on hybrid and electric models (such as the Puma Electric), which will support future volumes.
External Challenges: However, challenges remain related to high costs, competitive pressure from Asia and legislative uncertainties at European level regarding the deadlines for the elimination of thermal engines (after 2035).